InsightsArticlesCash Flow Optimization: Tools and Solutions to Improve Liquidity Management 

Cash Flow Optimization: Tools and Solutions to Improve Liquidity Management 

Publication date: 24 November 2025Reading time: 8 minutes
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Effective cash flow management is no longer just a back-office routine. When financial services are embedded directly into the platforms where companies sell, buy, and operate, cash flows become faster, safer, and more predictable. This article explores how embedded finance improves liquidity through real examples—like pay by bank—and offers practical ways to redesign payment flows for better cash flow optimization

Why Cash Flow Optimization Matters 

Even profitable companies can struggle if money arrives late or unpredictably. Here’s why focusing on cash flow optimization pays off: 

  • Bridges the gap between receivables and payables 
  • Reduces reliance on costly short-term borrowing 
  • Frees working capital for growth initiatives 
  • Builds confidence with banks and investors through clearer visibility 

Industry research consistently highlights the visibility gap: most treasurers report they want more confidence in real-time cash positions—proof that better data and embedded execution still matter.¹ 

Current DSO (Days Sales Outstanding) levels in the UK are unsustainable for many businesses, particularly SMEs operating with limited cash reserves. The UK government has recognized these extended payment periods as problematic and has implemented reforms. 

Find out more 
Source: Time to pay up: Toughest crackdown on late payments in a generation unveiled in plan to back small businesses

Embedded Finance and Payment Flows: Turning Cash Flows Predictable 

Embedded finance integrates payments, accounts, and credit directly into non-financial platforms (ERPs, marketplaces, vertical SaaS). Instead of sending users to external portals, financial actions happen contextually—at checkout, at invoice, at purchase order—so payment flows speed up and cash flows stabilize. 

What changes for liquidity is straightforward: 

  • Friction drops at the exact moment of payment or financing 
  • Funds settle earlier and with fewer errors or disputes 
  • Data syncs automatically into operational systems, improving forecasting 
  • Financing options appear where they’re most useful, reducing DSO without adding manual steps 

The result: fewer surprises, faster collections, and stronger working-capital positions. 

 

Pay by Bank: Faster Cash Flows and Lower Risk in B2B Receivables 

Pay by bank (account-to-account payments) embeds bank-to-bank rails into the purchase or invoicing flow. For B2B, that can mean timely settlement, lower fraud risk, and fewer reconciliation headaches. 

Here are a few quick wins can be implemented right away: 

  • Add “Pay by bank” at checkout and within e-invoices 
  • Pair with automated reminders and smart reconciliation 
  • Offer instant confirmation so orders ship faster without credit risk build-up 

Platforms that embed account-to-account options report smoother settlement and fewer payment failures—benefits that cascade into lower DSO and tighter cash flow control.² 

Real-Time Payments and Instant Payouts to Improve Cash Flow 

When a platform supports real-time payments or instant payouts, sellers can receive funds within minutes instead of days. That immediacy reduces the need for emergency credit and improves cash flows without adding complexity for finance teams. 

When you enable real-time payments or instant payouts, here’s the impact you can expect: 

  • Earlier access to funds → shorter cash conversion cycles 
  • Immediate settlement confirmations reduce operational delays 
  • Clear, structured remittance data improves matching and forecasting 

Market analyses show embedded payment capabilities are scaling quickly, particularly in B2B flows, as platforms compete on speed and reliability.³ 

 

Embedded Working-Capital Tools for Smoother Payment Flows 

Beyond speed, embedded finance can reshape payment flows and working capital: 

  • Embedded net-terms & trade credit 
    Offer net-terms at the moment of purchase with embedded underwriting. Sellers receive funds quickly; buyers get flexibility—without manual credit checks or collections overhead. 
  • Dynamic discounting & supplier financing 
    Build “get paid early” directly into vendor portals. Suppliers opt for earlier cash at a small discount; buyers optimize DPO without harming relationships. This can stabilize cash flows on both sides. 
  • Automated sweeps and multi-entity visibility 
    For firms operating multiple entities or markets, embedded treasury features help place cash where it’s needed and improve day-to-day cash flow predictability. 

Payment Orchestration and Automatic Reconciliation: Designing Payment Flows for Cash Flow Optimization 

Payment orchestration sits upstream of all your payment flows, routing each transaction to the optimal rail or provider in real time (A2A, cards, RTP, wallets) based on cost, success probability, currency, or geography. When combined with automatic reconciliation and split settlements, orchestration becomes a cash-flow engine: 

  • Higher authorization and success rates → faster cash flow: Smart routing reduces payment failures and retries, pulling revenue forward and lowering DSO. 
  • Provider redundancy → resilience for predictable cash flows: If one rail is down or expensive, orchestration fails over to alternatives, protecting inflows and safeguarding working-capital plans. 
  • Automatic reconciliation → fewer finance bottlenecks: Embedded metadata and unified ledgers match payments to invoices and orders without manual effort, accelerating month-end close and improving forecast accuracy. 
  • Split settlements → instant stakeholder payouts: Marketplaces and platforms can automatically split a single payment across multiple parties (merchant, suppliers, fees, taxes), ensuring timely disbursements and eliminating settlement lags that typically strain liquidity. 
  • By embedding orchestration and reconciliation directly into operational systems (ERP, marketplace, vertical SaaS), businesses transform cash flow optimization from an after-the-fact process into an always-on capability: money moves via the best route, reaches the right parties instantly, and lands in ledgers correctly the first time—unlocking both speed and certainty. 

Conclusion 

Companies don’t just need more data on cash flow—they need payment flows designed for speed, certainty, and control. Embedded finance delivers exactly that: pay by bank for faster B2B receivables, instant payouts for immediate liquidity, embedded working-capital tools to smooth gaps, and payment orchestration with automatic reconciliation and split settlements to make every transaction work harder for liquidity. Put simply, embedding finance where business happens is how firms achieve durable cash flow optimization—with fewer surprises and more room to grow. 

Sources
1

Deloitte 2024 Global Corporate Treasury Survey

2

Edgar, Dunn & Company, Embedded B2B Payments

3

PYMNTS, Embedded finance powers B2B modernization across platforms

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Cash flow management is no longer just a back-office function. When financial services are embedded directly into the platforms where companies sell and operate, cash flows become faster, safer, and more predictable. The article explains how embedded finance enhances liquidity — for example through pay-by-bank solutions — and outlines practical ways to redesign payment flows to optimize cash flow.
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